Top 12 Mobile App Design Trends to Lead the Market in 2024

Paresh Sagar
blog updated dateUpdated Date: May 15, 2024

top mobile app design trends

Key Takeaways: Mobile App Design Trends 2024

UI/UX design is crucial in making an app more feasible for the end-users. Your users are also expecting a more trendy and creative app design. In order to deliver this convenient and appealing app usage experience, app design trends are a must for every company to follow. To get up-to-date with the 2024 mobile app design trends, read through this blog article and select the suitable approach for your app.

In the dynamic landscape of today’s digital world, trends reign supreme, shaping every facet of our lives, including mobile app design.
As technology evolves at lightning speed, staying abreast of the latest trends is not just important—it’s imperative.

‘Why is it important to follow app design trends with its evolution?’

Ok, Let’s make you understand…

Picture this: You’ve poured your heart and soul into developing an app with cutting-edge features and functionalities tailored to meet the demands of today’s market. Yet, despite your best efforts, user engagement remains lackluster, with many users downloading your app only to abandon it shortly after.

So, what’s the missing piece of the puzzle?

Well, one of the most common errors in your app is that it needs to be updated to the latest mobile UI/UX design trends that top players are choosing in your industry. After all, design isn’t just about aesthetics—it’s about delivering an experience that captivates and delights users, keeping them coming back for more.

But fear not! In this blog, we’ll take you on an enlightening journey through the top app design trends of 2024, unveiling the latest in UI/UX innovations that are reshaping the digital landscape.

Let’s begin this knowledgeable journey.

Major Factors That Influence App Design Ideas

The simple way to capture your target audience with the latest UI/UX Design Trends. There are three major factors behind shaping these newest design trends. Through which you can consider developing the most user-friendly apps as per the end-users:

1. Current Market Demand

In the current market, the primary need of the users is maximum comfort, which has become the new normal in app design trends. People are demanding seamless navigation with the highest features at their fingertips.

The app access should be easier for even a layman, and a modern app design is the need of an hour. Henceforth, look through such demands as they significantly shape the latest UI/UX trends. New and trendy app design is a phenomenon of the every passing day to work as per your needs.

2. Changing In Users Habits

The user habits and behavior itself identify a lot of trends. Businesses should cope-up with the latest changing behavior of the trends and the ever-changing habits of users’ minds.

Additionally, note that technology does not stay still with every passing day. It keeps on emerging with new tech, trends, etc. Therefore, with that changes, it is crucial to keep up with those trends and adapt them to your app post development.

3. Consistent Competitor Analysis

Take note that gaining users is the most difficult challenge in making a mobile app successful. Mainly, that is when the competitor analysis will help your app gain end-user attention.

The competition gives rise to product development, resulting in mobile app design trends. Besides, the trends always emerge from the business level and are later picked up by the end-users and others.

Example: Whenever a top company like Apple tends to launch a new product, then its UI/UX trends grow for almost every other niche, and that becomes a trend.

Hence, after understanding the significant factors affecting these mobile app trends shaping, let’s dive directly into the 12 app design trends.

Top 12 Mobile App Design Trends for 2024

The app UI trends tend to change every year and to gather more information this year. Read on to know the app layout ideas:

1) Make A Way For Neumorphism

Neumorphism combines elements from both flat design and skeuomorphism to create a unique app design style. This approach utilizes a minimal color palette along with shadows and lighting to achieve a three-dimensional effect, particularly emphasizing mobile app icons and UI elements.

This design trend is characterized by soft or blurred appearances, aiming to provide a subtle yet distinct visual depth. Neumorphism offers several advantages, with versatility being its standout feature.

Besides, it has made available various app design elements, like icons and buttons, to curate a consistent user interface that provides a functional and visually appealing app. It considers the contrast, typography, and colors to ensure the interface is accessible and reliable for the target audience.

2) High Demand of Chatbots

It is one of the most potent ideas for mobile application design. Chatbots facilitate real-time, conversational interactions between users and apps, leading to increased user engagement and satisfaction.

Chatbots are used everywhere, from websites to apps. It has an immense contribution that will help develop long-term relationships and keeps improving the customer experience at a par level.

Mainly, it also has an increased responsive experience for the end-users. The machine learning algorithms, chatbots, easily taking the user’s intent into consideration and presents the exact and relevant information that end-users are willing to seek.

3) Abstract Geometry and Animations

abstract geometry and animations
So, in the previous years, the design trend was about minimalism. However, in the current year geometry and animations have taken place.

The fact is this mobile app design provides a more user-friendly look and feel to the app users. They can see imaginary shapes, backgrounds and borders that make an app feel more live.

Adding more to it, you can add geometry animations to the app design which again catches the attention of the users. With geometry and animations, you can come up with application designs that are beyond imagination.

4) Flat Design

Flat Design
One of the most appealing and attractive mobile app design trends has to be Flat design. It is characterized by bright colors, decent shapes, and minimalistic illustrations for creating easy-to-navigate apps with user-friendly interfaces.

Such a mobile application design offers the apps a modern and stylish look. These design styles originally featured bright colors; these days, they will also find a flat design or white background.

Flat design is particularly beneficial for mobile devices with low-speed internet. It empowers users with a streamlined and enhanced user experience that can seamlessly run on various devices.

I have an app idea! What is the next step? Are you in need of more information on it? You can continue reading to knowmore trends.

5) Password-less Login

Passwordless login
We can call it as a transformative mobile app design trend. This trend deletes the process of remembering the complex password and ultimately streamlining the login process.

Utilizing facial recognition technology to unlock smartphones has become increasingly common, while fingerprint sensors are prevalent features in modern mobile devices. Particularly prominent in banking and financial applications, these biometric authentication methods ensure robust data security.

These authentication mechanisms offer a convenient and secure means of access, with ongoing improvements expected to enhance their effectiveness further. Each user is provided with a distinct and intricate login process, bolstering security measures and safeguarding sensitive information.

6) Voice-User Interfaces

Convenient voice interfaces
A hands-free way of engaging with the mobile app. This latest mobile app design trends is a little bit more than just visuals.

The essence of this innovative app design is to streamline user experiences by minimizing information overload. Its core focus lies in harnessing voice user interfaces (VUIs), enabling users to interact seamlessly without manual input.

By simply issuing voice commands, users circumvent the need for typing or navigating through menus. Additionally, a voice-controlled personal assistant enhances user experiences by providing tailored interactions.

7) Split Screen Design

split scree design
It is gaining huge traction in the latest UI UX design trends. The split design offers an engaging way to enhance the user experience by splitting the screen layouts, especially for those who want to work on multiple tasks.

This design is specially built for productivity apps wherein a user needs to compare the data, refer to information or perform multiple actions simultaneously.

Additionally, some of the prime addons one gets with this app design trend is content segmentation, focuses on contextual relations of the elements in the app, responsive design considerations, visual balance and hierarchy, and much more.

Looking to redesign your existing mobile app?

8) UGC (User-Generated Content)

It is a UGC that is a valuable asset for any business that contributes significantly towards promoting the business products and services. Besides, it is 35% more memorable to the audience then the normal content.

This cutting-edge mobile app UI design trend holds significant power over traditional marketing content by prioritizing the needs and preferences of end-users over those of the company.

Integrating User-Generated Content (UGC) within the app enhances trust among target audiences. Through this feature, designers gain valuable insights into user preferences and behaviors, enabling them to optimize app features and create personalized experiences.

9) Futuristic Colors and Transparent Elements

futuristic colors and transparent elements
You can even call this design trend a Vibrant Hue with Metallic Accents. This unique app design collaborates modern aesthetics with a variety of visual elements.

Here, futuristic color palettes probably come with vibrant, electric hues like neon blues, vivid purples, and intense greens. These colours are complemented by metallic accents such as chrome, silver, or gold, adding a futuristic sheen and depth to the overall design.

On the other hand, transparent elements come with overlays, panels, and buttons, that are technically integrated into app interfaces to create a sense of depth and dimensionality.

10) Complex Typography

The only place where an app designer as well as an app owner get stuck – TYPOGRAPHY!

Well, the toughest part of an app design process is to choose its typography. One such trend in today’s time is Complex Typography. It is further divided into many more parts as mentioned below.

  • Expressive Typography
  • Layered Typography
  • Variable Fonts
  • Interactive Typography
  • Typography as Art
  • Accessible Typography

This app design trend offers limitless possibilities for designers to craft best-in-class and impactful experiences for app users.

11) Dark Mode

Dark Mode
Some of the reports suggest that about 81.9% mobile users prefer dark mode in system preferences,

The fact is text with the dark mode is better remembered and it also reduces eye strain.

Dark mode design has been hailed as a source of design inspiration, offering a visually engaging interface that provides a desirable user experience. This interactive UI lends a sense of seamlessness and clarity to apps and websites, appealing to users who prefer a dark-themed web design.

12) Inclusion Of Augmented Reality (AR) & Virtual Reality (VR)

Bottom navigation
This trend gives life to all the elements and trends that we discussed before. It extends the limitation of the 2d and 3d interfaces by overlaying the digital content onto the real world (AR) or transporting users to virtual environments (VR).

In short, these designs blur the boundaries between digital and physical realms which makes it more exciting for the users.

Besides, AR VR designs offer powerpack visualisations that enable users to interact with digital elements just like the real world.

By leveraging these immersive technologies, app designers can create engaging, interactive, and memorable experiences that captivate users and add value in a variety of contexts.

You May Also Like: Why Hire Developers from aPurple for On-Demand Clone App Development?

Final Thoughts

We are moving toward the end of displaying the current app design trend. Now you’re armed with this newfound knowledge, you’re ready to embark on the journey of crafting a truly exceptional mobile app experience.

So, are you up to get the latest & best design services? Then, aPurple is here to provide you with the most seamless app designs that are tailor-made to your app ideas. You have to share your app layout ideas, and we will ensure it will form the best application design. With the right blend of innovation, functionality, and user-centric design, we have the power to shape the future of mobile app experiences.

You can also check out our appealing and user-centric UI/UX design portfolio on leading designing platforms- Dribbble, Behance & UpLabs.

Feel free to contact us if you want to turn your app idea into reality.

Here’s to the future of app design—may it be bold, innovative, and truly unforgettable.

FAQs About Mobile App Design Trends

1. What are the visual UI trends for 2024?

The best visual UI trends in 2024 are mainly personalization, data storytelling, and buttonless UIs. Moreover, the desktop experience has also been boosted recently to accommodate the latest app concept.

2. What are the UI trends in 2024?

In 2024, you can expect the latest UI design, and many other additional trends are predicted to find a UI landscape. Firstly, an augmented emphasis will be predominant in animation within the UI design. Animations will still be an intact part of the UI trends in 2024, bringing an impactful and visually appealing user experience.

3.Is UI UX in demand in 2024?

UI/UX design demand is still intact and will increase in the upcoming years. Though the intention may have changed, it’s all about making new memories and ensuring unique app experiences with effective app speed.

4. How much does it cost to design an iOS app?

The current total cost of designing an iOS app cost you around $3000 to $5000.


These are mere estimations as the design cost mainly depends on the needs and industry of your iOS app. Hence, discuss with our experts for overall designing to development cost estimation.

Paresh Sagar
Paresh Sagar, the innovative CEO of aPurple, is renowned for his passion for experimenting with new business models, technological aspects, and software solutions. His knowledge and insights are a must-read for entrepreneurs, tech experts, and avid readers alike, offering valuable perspectives on the ever-evolving landscape of business and technology. With a keen eye for innovation and a dedication to sharing his expertise on business digitalization, Paresh continues to inspire and inform professionals across the globe.

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